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Groow vs Mentions
Mentions (mentions.so) tracks how AI assistants talk about your brand: how often you're named, how each one describes you and where your AI traffic comes from, updated daily, from $49 a month. It's a good, low-cost way to watch AI answers. Groow costs more because it does more: it checks AI answers, Google and Google Maps, drafts the fixes every week in plain words, and on Growth our team does the work. If you want to watch AI answers yourself, Mentions. If you want them changed for your business, Groow.
Side by side
Mentions's prices and features are from its own website, checked November 7, 2026. Prices are in US dollars.
- Best for
- Groow:Local businesses (and agencies) who want the work drafted or done, explained in plain words
- Mentions:Marketers, SEO and content teams, agencies and brands who want to track AI mentions themselves
- Price
- Groow:$149, $349 or $798 a month billed yearly ($199, $399 or $998 monthly)
- Mentions:$49, $99, $199 or $399 a month (Starter, Pro, Business, Agency), 16% less billed yearly
- AI answers tracked
- Groow:ChatGPT, Gemini and Google AI on Starter; ChatGPT, Claude, Gemini, Perplexity and Google AI on Plus and Growth. 50 to 200 questions, weekly (daily on Growth)
- Mentions:3 assistants on Starter, all on Pro and up (it names ChatGPT, Perplexity, Claude, Grok, Gemini, DeepSeek, AI Overviews and Llama). 25 to 300 prompts, updated daily
- Google rankings and Maps
- Groow:Weekly rank tracking from each location, a map grid with steps to the top 3, and your Google Business Profile and reviews watched
- Mentions:Not covered on its site: no Google rankings, Maps, Business Profile or review tools mentioned
- What you get each week
- Groow:A to-do list of fixes with the pages, posts, review replies and outreach drafted, and a monthly report that says what each change moved
- Mentions:Insights on a to-do board, sentiment by assistant, AI traffic analytics and an AI agent that answers questions about your data
- Done for you
- Groow:Growth, $798 a month: pages, fixes, Google posts, review replies, listings and links every month
- Mentions:No. You act on the insights yourself
- Users
- Groow:1 on Starter, 3 on Growth
- Mentions:Unlimited on every plan
- Agencies
- Groow:Agency plans from $400 a month per client location; white-label reports on Agency Enterprise
- Mentions:Agency, $399 a month: 300 prompts, unlimited sites, custom domain, full white label and a pitch workspace
- Try it
- Groow:Free plan, no card
- Mentions:No free plan or trial mentioned on its site
Choose Mentions if
- You want to watch AI answers daily at a low price and act on them yourself: Starter is $49 a month.
- You track brands in several countries and languages, or need Grok, DeepSeek or Llama in the mix.
- You want unlimited users on every plan, or an agency plan with unlimited sites for $399 a month.
Choose Groow if
- You run a local business and need Google Maps, your Business Profile and reviews handled along with AI answers.
- You want the fixes drafted every week, not just insights: pages, Google posts, review replies and outreach, ready to approve.
- You want the work done: Growth is $798 a month billed yearly, and our team does it.
Common questions
How much does Mentions cost?
In November 2026, Mentions listed Starter at $49 a month (25 prompts, 1 site, 3 assistants), Pro at $99 (50 prompts, 5 sites, all assistants), Business at $199 (100 prompts, 10 sites) and Agency at $399 (300 prompts, unlimited sites, white label), with 16% off billed yearly. Groow is $199, $399 or $998 a month, or $149, $349 or $798 billed yearly.
Why does Groow cost more?
Mentions tracks AI answers and gives you insights to act on. Groow tracks AI answers, Google rankings and Google Maps, and drafts the work every week: page fixes, new pages, Google posts, review replies and outreach. On Growth our team does it for you.
Does Mentions do local SEO?
Its site focuses on AI answers and doesn't mention Google rankings, Google Maps, Google Business Profile or reviews. For a local business those often decide who gets the call, so Groow covers them alongside AI answers.
Can I use both?
Yes. Some teams use a low-cost tracker for daily AI numbers across many brands, and Groow for the businesses where they want the work drafted or done, Maps and reviews included.
Sources, checked November 7, 2026: Mentions: plans and features. Mentions is a trademark of its owner; Groow isn't affiliated with it. Prices and features change, so check their site before you decide.
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