Platform · Measurement
Know which changes actually worked
Log a change, like a page rewritten or a listing fixed, and pick the AI questions and Google searches it should help. Groow compares the checks before it with the checks since, and only calls a move real when it's bigger than the usual week-to-week wobble.
Changes & results
Since each change
- Rewrote the furnace repair pageMoving up
Sep 15
AI names you in 61% of answers, up from 38%
- Added a FAQ to the contact pageMoving up
Oct 6
“ac tune up near me”: #18 → #9 on Google
- Listed on two HVAC directoriesToo early to tell
Oct 14
Waiting for the next checks
Sample data
Changes & Results
What Changes & Results gives you
01 / 03
Before and after, per change
How often AI names you for the questions it was meant to help, where you rank on Google for its searches, and clicks to the page.
Changes & results
Since each change
- Rewrote the furnace repair pageMoving up
Sep 15
AI names you in 61% of answers, up from 38%
- Added a FAQ to the contact pageMoving up
Oct 6
“ac tune up near me”: #18 → #9 on Google
- Listed on two HVAC directoriesToo early to tell
Oct 14
Waiting for the next checks
Sample data
02 / 03
No false wins
AI answers vary from week to week. A change only shows as moving up when the gain is bigger than that normal variation.
Mention rate · all engines
Weekly since kickoff
Sample data
03 / 03
Logged for you
Drafts you publish and recommendations you mark done are logged automatically, so the record builds itself.
Waiting for your OK
2 items
Publish comparison page: Stackwise vs. Deskforge
Add FAQ schema to /pricing
Sample data
How it works
- 1
Log what you changed and when, or let Groow log published drafts and finished recommendations.
- 2
Pick the questions and searches it should help, or measure them all.
- 3
Check back after a few weekly checks to see what moved.
Mention rate · all engines
Weekly since kickoff
Sample data
FAQ
Changes & Results questions
How long until a change shows up?
AI assistants can take a few weeks to notice a change, and Google one to four. Change one thing at a time when you can, so you know what worked.
What counts as moving up?
A gain bigger than the usual wobble for that sample size. Smaller moves show as no clear change, so you don't chase noise.
Related features
- groowSeptember report · Northbeam
54%
Mention rate
↑ +14
#1.6
Avg. position
↑ +0.8
9
Fixes live
In plain English
You're now recommended in more than half of AI answers for furnace questions, up from 40%. The new services on your Google profile made the biggest difference.
Reporting
What changed, why, and the business impact
Explore → Visits from AI assistants
Google Analytics · last 8 weeks
41 visits last week, up from 18 eight weeks ago
- ChatGPT58%
- Perplexity21%
- Gemini12%
- Copilot9%
AI Traffic
Visits to your site from AI assistants
Explore →- ChatGPT
- Score 86
Opportunity
Improve visibility for “best IT help desk software for mid-size companies”
Impact
High
Difficulty
Medium
Confidence
91%
Why
- • High commercial intent (BOFU)
- • You appear in 12% of responses
- • Deskforge appears in 64%
- • Deskforge has 8 relevant citations you lack
- • No page directly answers this question
Recommended actions
- Create a comparison page
- Update the help desk landing page
- Target the missing citation sources
- Add FAQ schema
ApproveEditRejectOpportunities
What to do next, with the evidence
Explore →
Get started
AI search is becoming the first place customers look, and the only answer many of them see.
Customers now ask ChatGPT, Google AI and Perplexity who to buy from, and they go with the answer. The businesses AI recommends today are the ones that win tomorrow. Find out if that's you.
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AI visibility
Northbeam Heating & Air · Example
ChatGPT68%
Google AI74%
Perplexity72%
Gemini61%
Claude55%