How AI picks an electrician
For electricians, AI leaned on Thumbtack, Angi and city best-of lists like Expertise and Best Pros in Town. National publishers barely appeared.
80 AI answers to questions about electricians cited about five or six sites each. Directories and review sites were 39% of what they cited, best-of lists 32%, electricians' own websites 22%, and publishers just 1%.
The sites cited most
- Thumbtack, in 41% of answers.
- Angi, in 31%.
- ConsumerAffairs, in 30%.
- Expertise, in 29%.
- Best Pros in Town, in 28%.
What it means
Electricians are judged mostly on directories and local lists. Two of the five most cited sites, Expertise and Best Pros in Town, publish lists of local businesses city by city, each with its own way of choosing.
What to do first
- Claim and complete your Thumbtack and Angi profiles.
- Find your city's page on Expertise and on Best Pros in Town. If you're not on it, read how each one chooses and what it asks for.
- Show your license number and service area the same way on every listing.
- Ask every customer for a Google review.
Do this before the next lesson
- Find your city's page on Expertise and on Best Pros in Town.
- Check your license number and service area match on every listing.
In Groow
Groow shows which of these sites AI cites for your own questions in your town, and which of them list your competitors but not you.
Put this to work on your business
Groow checks how ChatGPT, Google and Google Maps see your business every week, tells you what to fix first, and drafts the work for your OK.